CORPORATE IMAGE WORKSHOP

With the support of the Technological University of the Mixteca (UTM), the working groups developed corporate image proposals based on their products, with the aim of enhancing their visual communication strategies for the regional market.

We thank Dr. María del Rosario Barradas Martínez, Research Professor at UTM, and students Marlith Yamile Martínez Martínez and Paulina Soriano Martínez for delivering the corporate image workshop, as well as Lic. Porfirio Jiménez Díaz, a graduate student in the Master's Program in Social Action in Global Contexts at the Institute of Sociological Research of UABJO, who led the ESyS workshop.